South Africa: Beers outsell soft drinks - report

South Africa: Beers outsell soft drinks – report

Beers outsell soft drinks in South Africa, according to consumer data analysts at NielsenIQ SA.

“We track sales in over 150,000 outlets… whether that’s formal grocery stores, taverns, spaza stores [kiosks],” a spokesman told eNCA news.

His company said beer sales in South Africa had risen by 8% over the last 12 months.

Asked to explain the rise, Jon-Jon Emary of NielsenIQ SA said “strong growth” had come “off the back of the successive bans we saw during and after the hard lockdowns we had in 2020”.

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