Beers outsell soft drinks in South Africa, according to consumer data analysts at NielsenIQ SA.
“We track sales in over 150,000 outlets… whether that’s formal grocery stores, taverns, spaza stores [kiosks],” a spokesman told eNCA news.
His company said beer sales in South Africa had risen by 8% over the last 12 months.
Asked to explain the rise, Jon-Jon Emary of NielsenIQ SA said “strong growth” had come “off the back of the successive bans we saw during and after the hard lockdowns we had in 2020”.